Toronto: We’ll walk you through the steps to 1,000 YouTube subscribers in this post. But first, please answer the following question: Why do you want 1,000 subscribers?
If you want to monetize your YouTube channel, keep in mind that you’ll also need 4,000 hours of Watch Time.
You must also apply for and be accepted into the YouTube Partner Program. YouTube will check to see if you’re attempting to buy subscribers or manipulate the metrics along the way.
Are you ready to build your channel the right way? Let’s get started with the eight ways to get 1,000 subscribers.
1. Prioritize your audience over revenue.
Are you on the right track with YouTube? We’d say you are if your goal is to build, inspire, and educate a community of 1,000 or more people.
On our YouTube channel, we’ve posted over 600 videos and received over 2 million comments. We haven’t read them all, but based on what we’ve seen, it’s clear that most creators are unfamiliar with the YouTube platform.
New creators are more concerned with what they can get from YouTube than with what they can give to their audience. However, we have always advised people to avoid metrics such as views, subscribers, and Watch Time – at least at first. Simply concentrate on what is valuable to your target audience.
I can almost guarantee that if you shift your focus from you to your audience, your channel will grow exponentially faster. Before you know it, you’ll have 1,000 subscribers.
That’s because your content, and your daily interactions with your community, become far more important than any milestone you’re attempting to reach.
2. Divide your 1,000-subscriber target into smaller goals such as 100, 250, 500, and so on…
While I did say that milestones aren’t always important, especially to your audience at this point, they’re probably still rattling around in the back of your mind. So let’s talk about it to help you with your mental health. Getting to 100 subscribers on YouTube is one of the most difficult tasks you will face. Here’s a video you should watch to learn more:
Assume that it took you three months to get 100 subscribers, and that your next goal is 1,000 subscribers. That may be a stretch, but it will not take 30 months to reach 1,000 subscribers. Your YouTube channel, like any other, will grow in popularity over time.
So you want to have incremental increases in milestones, such as going from 100 to 250 to 500 subscribers. Then you can aim for 750 and gradually work your way up to 1,000.
Set a reasonable goal and keep track of your progress. That will nourish you as you provide valuable content to your audience.
3. Define Your YouTube Value Proposition
What exactly is a value proposition? Simply put, it’s when you describe your channel in five seconds or less, in a catchy and memorable way. Our value proposition, for example, could be that we are a “YouTube growth channel.” However, we can say “educating your YouTube journey,” which is more personal and addresses our audience directly.
Let me provide some more examples.
Example 1: A Gaming Channel’s Value Proposition
Assume you run a Fortnite gaming channel. There are thousands of these already on YouTube, so how do you describe your channel in a catchy, memorable way? You could say something like, “Improving your Fortnite gameplay performance.” This helps to focus your content. Your audience understands and remembers what your channel is about.
Example 2: A Travel Channel’s Value Proposition
Assume you have a European travel channel. That’s a little broad and generic, so how about “I’m a Euro-penniless travelling nomad.” That means you’re a traveller visiting European countries on a tight budget. And who is going to be interested in that on YouTube? Students in their teens. Your value proposition has suddenly become laser-focused.
Your Value Proposition is Subject to Change
Your value proposition will not remain constant. That’s fine because, if your channel has a core theme, you’ll always know the value you bring. The messaging may change, but the value of your content remains constant.
4. Increase your reliance on successful YouTube content.
Nothing beats experience when it comes to starting and growing a YouTube channel. You should have some videos uploaded by now, a decent number of views for your experience, and a few subscribers. What you’ve gained as a result of that is known as social proof.
Certain videos will have outperformed others. People will comment on your videos and request that you make a follow-up video. They may also have general inquiries. In either case, you could respond with new content.
My advice to you right now is…
Begin by researching your channel. Go to your channel’s video tab and sort by most popular videos. Take note of any positive patterns in the top five or ten videos. Make more of that content, whether it’s about a specific topic or a particular video style.
Have you decided on a video topic niche, such as sports, gaming, politics, wrestling, or beauty? If that’s the case, you’ll need a sub-niche. Offering predictions, tutorials, reaction videos, or personal stories could be examples of this.
There’s nothing wrong with experimenting 80 percent of the time when you’re starting your YouTube channel. However, as your channel grows, you’ll reach a point where you’re serving your audience the content they want to see 80% of the time. At that point, you can experiment with the remaining 20% of your content.
5. Determine which videos have the most subscribers.
This is a simple tip: Discover more about your channel and what works for your audience.
To expand on that idea, identify the videos on your channel that have the most subscribers. Then you can create additional content based on those videos.
You can use an audit tool to assist you. Download a tool and save yourself some guesswork.
6. Make an Interesting YouTube Channel Trailer
This next step may be low on your priority list as you build out your YouTube channel, but you should consider creating a channel trailer. We’ve already discussed your value proposition. In a video of no more than 30 to 45 seconds, a channel trailer should capture that value proposition. Consider how successful creators have already used channel trailers to introduce themselves to an audience.
This is a great example from the Apartment Therapy YouTube channel. It includes their value proposition (Own Your Home), as well as a strong call to action (Subscribe to…), and is jam-packed with clips that give the viewer a taste of what they can expect:
What you’ll discover with channel trailers is that you have a thousand fantastic ideas, but you only need one for the video. However, a dedicated channel trailer is not the only option. Instead, use the video that has the highest conversion rate on your channel. It’ll make an excellent trailer because it’s already proven to be effective with your target audience.
7. Consider YouTube SEO seriously.
It’s time to start thinking about search engine optimization, or SEO, on YouTube. After all, it is the world’s second-largest search engine, and most creators get their start on YouTube by having searchable content. This entails conducting extensive keyword research on your topic to determine what people are looking for.
If you want, you can add keywords to video titles, descriptions, and tags. Also, try to include keywords in your video content’s vocabulary because YouTube is watching and listening to everything you post on the platform.
Some of these are marginal gains, but keep this in mind. Would you rather be the one giving YouTube as much information about your video as possible if you’re a channel with 100 subscribers versus another channel with 100 subscribers? Or the one who just throws stuff up on YouTube and waits for it to be discovered?
8. Correctly Identify Your Pain Points Now
Every creator has issues that are impeding their success. These difficulties could include:
- Thumbnails that are not clickable
- Keyword research that does not accurately reflect what people are looking for
- Having to re-shoot scenes as you gain confidence in front of the camera
Identify your pain points and confront them. The longer you ignore that pain point, the more brittle your YouTube channel’s foundation will become.
You don’t have to deal with all of your problems at once. Work on the issues that are causing the most problems for your channel. Thumbnails are typically used at this stage in a creator’s journey. Whatever it is, try to improve on that pain point by 1% per video. If you start improving on something today, in two or three months you’ll look back at where those videos were and think, “Wait a minute, where were those videos?” “That was, indeed, dreadful. Those thumbnails were terrible, but I’m so glad they look better now because I’m getting more clicks and views.”
9. Maintain Your Weirdness. Be a Creative YouTube Creator.
Do you want to be certain of getting 1,000 subscribers? Continue to be strange. Make an effort to do things you would not normally do.
Eighty percent of the time, you want to deliver content to your audience while also creating consistent thumbnails. But there’s nothing wrong with branching out. If you don’t try new things, you’ll never know if a new trend is worth your time. Or a specific thumbnail that defies logic while appealing to a specific demographic.
10. Get Your YouTube Audience Involved
Every viewer will not watch your videos all the way through. Your audience retention will most likely be lower, with people only watching 30 percent to 50 percent of your video. But that isn’t the worst news ever. It is unusual to have a retention rate of 100 percent. What you should prioritise above all else is increasing your percentage, whatever it is, over time. The more people who enjoy your videos, the more likely YouTube will recommend your content to viewers.
Aside from that, appeal to your community’s core members in three ways:
- Engage them by adding polls and GIFs to the Community Tab.
- React to video comments.
- During live streams, interact with viewers.
As you expand, some of your viewers will become more than just subscribers. They’ll be your ardent supporters, and you should reciprocate with the same zeal and enthusiasm.